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THE NON-OBVIOUS SHOW · EPISODE 3

The Power of Outsider Thinking

with Beth Comstock

Episode 3 · November 15, 2021

Originally aired: November 15, 2021. What is the power of outsider thinking? Beth Comstock is an American business executive, advisor, nature conservationist, and the author of Imagine It Forward: Courage, Creativity and the Power of Change. She has spent more than three decades leading communications at GE and has been named to both the Fortune and Forbes lists of the world's most powerful women. In this episode, Beth Comstock talks about embracing change, finding courage, conquering your fears and imagining a better future.

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About The Guest

Beth Comstock

Former GE vice chair; author of Imagine It Forward

Beth Comstock is a writer and adviser who served as vice chair of General Electric and, earlier, as its chief marketing officer. She is the author of Imagine It Forward and speaks about change, creativity, and why large organizations resist new ideas.

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