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DECEMBER 10, 2012|WRITING & PUBLISHING


2013 Trend - Partnership Publishing


IMB_Trend2_Partnership-Publishing

What's the Trend?

Aspiring authors and publishing professionals team up to create a new “do-it-together” models of publishing. In between traditional publishing and do-it-yourself online publishing is a new form of partnership that is pairing proven publishing industry experts with new authors. The result is a new kind of partnership where every member of the partnership has the chance to contribute the skills they are truly the best at - instead of authors being forced to become experts in everything.

Who should care?

Any individual or brand that aspires to create high quality professional content either for publishing a book/ebook - or for thought leadership to promote a brand or point of view. Also, anyone currently working in the media, entertainment or publishing industries.

Get the Full Report of 15 Trends To Watch In 2013 >>

This trend was featured in my full "15 Marketing Trends In 2013 That Will Change Your Business" report. To see the full report for free online and learn about the ebook action guide for tips on using this trend in your own marketing strategy, visit www.rohitbhargava.com/15trends.
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This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.

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