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APRIL 24, 2017|TECHNOLOGY & SOFTWARE


Amazon’s New Echo Look Will Judge Your Outfit


Amazon Echo Look camera device for outfit photos

Looking for a dispassionately honest opinion on how you actually look in that outfit? Amazon might offer the answer with its latest update to the Amazon Echo, which adds a video camera and artificial fashion assistance.

It might be strange to imagine technology taking the role of your personal stylist, but it is hard to argue with the convenience of it. The device is shipping selectively to invited customers over the coming weeks.

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This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.

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