As Featured In:

The New York TimesThe Wall Street JournalThe Washington Post
EntrepreneurInc.CNNWebby Award Honoree

Selected as one of the best newsletters on the Internet by the Webby Awards!

SEPTEMBER 25, 2023|EDUCATION & LEARNING


ChatGPT Might Ironically Save the College Essay Ghostwriting Industry


“Contract cheating” is the practice of paying others to do your homework and it’s a $21 billion dollar industry that is “technically legal in Canada, and data suggests it’s become prevalent across post-secondary institutions.”

Rationalizing their existence, one ghostwriting company founder argues that colleges are failing their students anyway with “false promises of prestige following the completion of their degrees” so it makes sense that students are getting help instead of stressing out over “assignments that have nothing to do with [their] career goals.”

While ChatGPT is putting a short term dent in the revenue streams of some of these contract cheating firms, given the rise in AI detection tools in higher ed, it’s possible that the existence of these tools makes the idea of using ghostwriters to produce college essays even more normalized. The real danger, of course, is that this might eventually mean we’ll have an entire generation of younger workers incapable of communicating through writing and unwilling to endure the unpleasantness of doing any task they feel is unworthy of their time.

Share

Book Rohit To Speak

Want to bring these ideas to your next event?

Rohit turns the thinking behind posts like this one into keynotes for audiences around the world, from Fortune 500 leadership teams to global industry conferences.

Learn More About Speaking
Rohit Bhargava delivering a keynote

How It All Started

A Short Backstory Of This Blog

This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.

Want More Non-Obvious Ideas?

Join 100K+ ReadersTo Get Weekly Insights

The Non-Obvious Insights Newsletter brings you the five or six most fascinating and overlooked stories of the week, with a quick take on why each one matters.

    One email every Thursday. No spam, unsubscribe anytime.

    ×