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OCTOBER 23, 2017|DIVERSITY


How Diverse Are US Newsrooms? Not Very ...


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In this data visualization, the shift in diversity of both race and gender in newsroom staff and leadership across the country is analyzed with some interesting results. The newsrooms overall, as you probably expect, are overwhelmingly white and skewed toward men. More interesting is the fact that over the past 15 years the Washington Post and NY Times have come closer to gender equality, while the USA Today has gone the opposite direction. There is lots more food for thought in the visualized data if you visit the link for this story. Read the full story on Google > Love non-obvious stories? Get my weekly newsletter with stories like this one along with a short but useful analysis of why it matters ... all delivered directly to your inbox every Thursday morning!

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This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.

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