OCTOBER 1, 2021|ARTIFICIAL INTELLIGENCE
Finishing Beethoven's Lost 10th Symphony and Jurassic Park
Ludwig van Beethoven died before he could finish his 10th Symphony. For nearly two centuries, musicologists have explored his notes and sketches to imagine the symphony that he never created. Now a team of computer scientists and musicians has released the long lost 10th symphony, meticulously recreated from his notes and filled in with smart AI learning technology. The two year journey to rebuild an entire symphony from just the remainders of concepts and notes is a fascinating story.
It is a combination of discovering history and creating it simultaneously. This drive to finish the unfinished is something that humanity may need more of, considering the likely number of projects that were abandoned due to Covid-19.
One, for example, was an amusement park about three hours outside of Moscow that was created with life size dinosaur replicas. Since it was abandoned, those dinosaurs are standing around in tall grass waiting to be useful again.
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How It All Started
A Short Backstory Of This Blog
This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.
