AUGUST 16, 2022|TRENDS & CULTURE
Freya, the Delightful Boat Climbing Walrus Killed Because of ... Selfies
Freya was a walrus who loved climbing on board small Nordic boats, which were mostly incapable of supporting her 1500 pound body and would sink. Authorities issued a warning for people to keep clear. People ignored the warnings and continually put themselves and Freya at risk. So authorities decided to euthanize Freya in a situation one media property called “Harambe 2.0”, in reference to a beloved Gorilla whose death after not harming a three-year old became the meme of 2016.
So what's the moral of the story? Maybe that the cost of the selfie sometimes isn't worth it.
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How It All Started
A Short Backstory Of This Blog
This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.
