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APRIL 18, 2018|ARTIFICIAL INTELLIGENCE


Google AI Will Answer Questions By Reading Thousands Of Books


Google answers your questions by, well, Googling - but we all know that doesn’t always lead to the most useful or accurate responses.

So Google unveiled a search feature called “Talk To Books” that allows people to search over 100,000 volumes in Google Books for more natural answers. The feature uses semantic search, which is based on searching meaning rather than keywords or phrases. The aim is to have Google be able to respond to your questions in more natural language instead of just looking up definitions for words or phrases.

Eventually, the vision is that you could ask Google for advice on any topic and the search engine could offer you advice from the writings of experts and authors instead of directing you to a questionably useful blog post.

Rohit speaks on this topic. See his AI keynote.

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This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.

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