OCTOBER 26, 2006|EVENTS & EXPERIENCES
Join Us At The Vox Launch Party Tonight!
As part of Ogilvy PR's ongoing partnership with SixApart, we will be helping host a launch party for the new Vox blogging platform tonight at Bimbo's 365 Club in San Francisco. The event should be a fun gathering of influential folks in the social media and blogging worlds - and a great excuse to network with fellow personal media enthusiasts. This event, along with the Business Blogging Seminar that I will be presenting at next month are both components of a partnership all of us at the Digital Influence team in Ogilvy PR are extremely excited about. Aside from being a Typepad user myself, I am a definite brand enthusiast of all the blogging tools from SixApart - including Movable Type and now, Vox - a wonderful new product that truly may be the "future of personal blogging." The official launch day was yesterday and there has been lots of conversation already about the platform and what people like about it.
If you happen to be in San Francisco, send me a quick email at and I will get you an invite to join the Vox launch party tonight. Also, check out the description of the Business Blogging Seminar and please spread the word to any interested colleagues or business contacts. This will be the first time that I am presenting publicly specifically on Social Media Optimization, so it should be interesting. For those who can't make it, I will be sure to also share the presentation after the event.
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This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.




