JULY 4, 2016|ENTERTAINMENT & HOLLYWOOD
Marvel Announces New Iron Man Is A 15 Year Old Black Girl

The headline might read as a parody, but this entirely serious exclusive announcement is all about Iron Man writer Brian Michael Bendis’ choice to have Tony Stark giving up the suit and a new character named Riri Williams stepping in.
Flipping the gender of movie heroes is a hot trend right now, with the refreshed girl Ghostbusters, a female President in the new Independence Day movie sequel, and even a raging debate about whether to cast a woman as the new James Bond, presumably with a name change.
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How It All Started
A Short Backstory Of This Blog
This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.




