APRIL 13, 2025
Negativity Is Taking Over The Internet?! 😯 #nonobvious #motivation #futureofinnovation #inspire
It's easy to feel like negativity dominates every feed and comment section these days, and there's real data behind why that feeling isn't just in your head. The harder question is what to actually do about it in your own corner of the internet. Do you notice it getting worse?
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How It All Started
A Short Backstory Of This Blog
This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.




