SEPTEMBER 15, 2016|SPORTS & OLYMPICS
Oculus Rift Offers VR Replays of NBA Games

Miss the big game? Want to see it live but can't make it? Oculus Rift is offering the next best thing, a chance to watch the NBA Finals on replay, aided by VR so you can feel like you were there.
The idea paints an interesting vision for the future of sports. Broadcasters have spent decades trying to get us closer to the action with more cameras and better angles. This is a different promise entirely. Would people potentially watch sports on time delay in VR if they could feel like they were physically ON the field with the players?
If the answer is yes, then the thing that makes a game worth watching stops being whether it is happening right now and starts being where you get to stand while you watch it. There are all kinds of interesting possibilities here.
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A Short Backstory Of This Blog
This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.




