JULY 26, 2016|STRATEGY & PLANNING
Phase Two Of Elon Musk's Surprisingly Transparent Master Plan
Seeing a billionaire publish his (or her) vision for the next ten years is a rarity. For that vision to be as transparent, simple and believable as what Elon Musk has just offered is almost unheard of.
His original blog post is worth reading both for the clarity of his vision and the gravity of his ambition. Like him or not, this is the sort of declaration that we should read and share as widely as we can. And whether you compete with him or not, as humans we should all be rooting for him to succeed in making that ten year plan a reality.
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How It All Started
A Short Backstory Of This Blog
This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.
