DECEMBER 18, 2023|ADVERTISING
Pizza Hut Celebrates Delivery Drivers With A Free Pizza Doormat

During the holiday season last year, Pizza Hut was navigating a big shortage of delivery drivers and making quick moves to address the problem. That experience inspired a clever new holiday campaign idea where they are helping homeowners to offer a gift of a free pizza to their delivery drivers via a holiday doormat with a QR code for a free pizza.
There aren't many campaigns that celebrate the delivery workers who bring us our food and deliver the rest of our gifts. If you can find a day when these doormats aren't sold out already (I haven't had much luck unfortunately), then definitely pick one up and try to do something nice for the delivery people in your life.
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How It All Started
A Short Backstory Of This Blog
This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.




