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AUGUST 4, 2017|HEALTHCARE


6 Shifts In How Data Is Transforming Healthcare


75-psfk-future-of-health-report-2017
The new PSFK Future of Health report is out and a central theme is that data is driving personalization of diagnosis, treatment and overall clinical intelligence. The idea of “cloud diagnosis” for example illustrates the power of tapping a vast reserve of knowledge to properly diagnose patients. Another is the ability to offer preemptive education to prevent illnesses – which the report calls “Omni-Care.” For a summary of other insights from the report and details on how to purchase it, follow the link above. Read the full story on LinkedIn > Love non-obvious stories? Get my weekly newsletter with stories like this one along with a short but useful analysis of why it matters ... all delivered directly to your inbox every Thursday morning!

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This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.

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