OCTOBER 31, 2006|EVENTS & EXPERIENCES
SMO at the SixApart Business Blogging Seminar
On Monday, November 13th I will be presenting as part of a panel of several folks at the last Business Blogging Seminar of the year hosted by SixApart. The event should be a great introduction to blogging for those unfamiliar, as well as a practical how-to event designed to help current bloggers maximize their traffic and optimize their blogs. It should be a very educational event and I'm looking forward to learning from all the presenters, as well as sharing my thoughts about Social Media Optimization (SMO) and how it can be used to help promote your blog.
Below is the agenda of speakers and topics:
2:00 - 3:00 PM
Building Your Business with Blogs
Anil Dash | Chief Evangelist | SixApart
3:00 - 4:15 PM
Making the Most Out of Blogging
Business Track: (designed for Customers & Power Bloggers)
How to use a Blog to: market your business or communicate internally within your company.
- Case Study: Clip 'n Seal--Delivering a big impact with a little budget
DL Byron | Textura Design
- RSS Tools: Managing information overload, pod casting tools and techniques, Feedburner
Technology Track: (designed for Developers, ProNet members and Personal Publishers)
Extend & customize the blog you have today and find out what is coming next.
- Technical Demos
- Integration Tips & Tricks
Byrne Reese | Manager MT | SixApart
David Jacobs | Principal | Apperceptive, LLC
4:15 PM - Break
4:30 - 5:00 PM
Social Media Optimization: An Easy Guide to Promoting Your Blog
Rohit Bhargava | Vice President, Digital Influence | Ogilvy Public Relations Worldwide
5:00 - 5:30 PM
Closing Comments
Chris Alden | GM Movable Type
5:30 PM
Cocktails & Networking
The half-price special registration offer has been extended by SixApart through 11.06.06. To register, click the image above or go here. Hope to see you there!
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How It All Started
A Short Backstory Of This Blog
This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.
