APRIL 6, 2022|TECHNOLOGY & SOFTWARE
Telescopes on Balloons May Transform the Golden Age of Astronomy
With the successful launch of the James Webb telescope, many scientists are suggesting we may be entering a new "golden age of astronomy." That golden age might be enhanced by clever efforts to put high powered telescopes on balloons to launch them into valuable positions far less expensively.
One of the big problems with modern astronomy is the bottleneck of telescope time allocation. If this idea could increase telescope capacity, it would be an elegantly simple solution to a huge problem. The world could use more solutions like this.
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How It All Started
A Short Backstory Of This Blog
This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.
