The “Bros For Decarbonization” Are Not A Joke. They Might Save the World.

The "Decarb Bros" sounds so much like a joke that the Twitter account for the group promises it is "not a parody." In case you're unfamiliar, the Bros for Decarbonization are a group of mostly young researchers, climate tech workers, policymakers and people of any gender who reject the rampant "doomerism" that says we're screwed and climate change can't be reversed. Instead, they dedicate themselves to promoting all the good things happening in the world and positive innovations that can (and are) making a difference.

More than just promoting, they are advocating greater investments, attention and regulatory support for these efforts. All while promising that the world can be saved and things can get better. It's a message that certainly resonates for me as I just co-authored a book all about imagining a better future. I just wish groups like this weren't so rare that just finding one warranted an entire profile piece in the NY Times about their optimism.