MARCH 13, 2017|REAL ESTATE & HOME BUILDING
The Robot That Creates Virtual Home Tours
Every buyer wants to get a deeper and more interactive look at a prospective home. While companies like MatterPort create 3-D home tours, this technology from VirtualAPT uses a roving remotely controlled robot and allows a real estate agent to give the tour in real time, as if they were streaming it. Then the tour is recorded, packaged and shared.
The technology strikes a nice balance between respecting the human connection of a real estate agent while also using technology to create an immersive experience.
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This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.
