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MARCH 24, 2017|TECHNOLOGY & SOFTWARE


Theft Fighting Toilet Paper Dispensers


Facial recognition toilet paper dispenser in a public restroom

What do you do if you happen to run a public space plagued by people who steal your toilet paper?

If you are the administrative team at Beijing's Temple of Heaven Park, you install facial recognition on the restrooms to prevent anyone from getting too much toilet paper. Extreme or inevitable? No matter what you think about it, you have to appreciate just how true the old adage of necessity being the mother of invention happens to be. Still, facial recognition in the bathroom is pretty creepy.

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This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.

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