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SEPTEMBER 2, 2024|SOCIAL MEDIA


UPDATE: Behind the Scenes of Influencers at the DNC Convention


Influencers at DNC 900x600

Last week, many of you wrote to me about a story I shared about the treatment of the media at the Democratic National Convention and how they seemed to be elevating influencers above journalists in priority. One follow up video that offered more context on the story was this behind the scenes video look at the convention spaces created by influencer @underthedesknews on site.

UPDATE: Behind the Scenes of Influencers at the DNC Convention

Watching it was a good reminder that there really is no substitute for seeing the real situation from the ground and there’s a lot that the original article I shared left out. While I still believe in my larger point about the importance of respecting trained journalists, this video reminded me that there’s always two sides to a story. Hopefully it does the same for you.

HT to Douglas Ferguson for sharing the video.

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This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.

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