JULY 5, 2016|TRENDS & CULTURE
Why We All Might Watch TV On Fast Forward
The most fascinating part of this article isn’t the author’s unusual practice of watching popular television shows like House of Cards on fast forward, with the audio sped up as well. It is the sample video later in the piece, which lets you watch a short one minute clip from Game of Thrones at accelerated speed and then at regular speed.
It is different, less artistic, and annoying. It is also tempting, and totally believably the future of video consumption.
After all, who would choose the intentionally drawn out melodrama of annoyingly addictive reality television when you could get through it in a fraction of the time? That is, if you can’t follow the wiser path and resist the temptation to watch it at all.
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How It All Started
A Short Backstory Of This Blog
This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.
