NOVEMBER 30, 2025
You Won’t Believe What This Museum Reveals About the Future!
Imagine if you had the challenge to imagine the future in a way that could allow people to walk through and experience it today. That was the creative question that inspired the team behind Dubai's Museum of the Future. Walking through the museum I wasn’t just viewing exhibits, I was stepping into a visualization of what’s possible. Reimagined human transportation, personality driven interstellar job applications, regenerative sustainability that repairs the harm we have inflicted upon the env
Book Rohit To Speak
Want to bring these ideas to your next event?
Rohit turns the thinking behind posts like this one into keynotes for audiences around the world, from Fortune 500 leadership teams to global industry conferences.
Learn More About Speaking
How It All Started
A Short Backstory Of This Blog
This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.
