MAY 7, 2021|SOCIAL MEDIA
An App That Actually Tries To Help You Be More Open Minded and Curious
What if a social media platform could encourage more cultural exploration rather than relentlessly personalizing your feed to keep you closed off to anything new? That is the bold vision for a new platform called Adduna created by software developer Carol Glenn and currently running on Kickstarter.
The app allows you to signal what you are interested in, but does not close off other stories to your feed because it eliminates the feed entirely. Instead, it promotes stories from a wider range of sources and lets people create groups based on interests. It’s a beautiful idea and one that I have already donated to make a reality. The world needs more people creating more platforms like this.
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How It All Started
A Short Backstory Of This Blog
This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.
