JUNE 1, 2018|RESTAURANT & HOSPITALITY
Aussie Restaurant Gives Diners Water Pistols To Fight Seagulls
When a restaurant owner in Perth found his customers struggling to keep the seagulls away from their food in his outdoor seating area, he decided to come up with a novel solution. Every table was equipped with a water pistol so they could fight off the birds themselves.
So far the customers say the strategy is working, and it has gotten the restaurant international press. Which is all a perfect reminder that sometimes thinking like a kid is not only a great way to solve a problem, but it can also help you to stand out and get noticed.
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How It All Started
A Short Backstory Of This Blog
This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.




