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AUGUST 8, 2017|ARTIFICIAL INTELLIGENCE

Your Next Camera Will Retouch Your Pictures While You Take Them

By Rohit Bhargava/Published

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Starting with a set of 5,000 images that were retouched by five different photographers, Google and MIT built an algorithm that can automatically retouch a photo WHILE you take it. In a world already filled with “photoshopped” images which distort reality, advancements like this have the potential to further blur the line between real and fake and raise some interesting questions about the “truth” behind images. If my phone automatically retouches my selfie to make me look better, is that a form of lying or not? Read the full story on The Verge > Love non-obvious stories? Get my weekly newsletter with stories like this one along with a short but useful analysis of why it matters ... all delivered directly to your inbox every Thursday morning!

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This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.

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