JUNE 4, 2020|BOOKS & REVIEWS
Designer Remakes Covers of Dr. Seuss Books For the Modern World
I can't resist a good imaginary redesign effort and this is one of the most fun I have seen recently. These designs are courtesy of Boston-based art director and "self-proclaimed typography nerd" Jim Malloy, and they offer a sobering (and entertaining) look at how some of Dr. Seuss' classics might have been reimagined if they were written during a pandemic.
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How It All Started
A Short Backstory Of This Blog
This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.
