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SEPTEMBER 25, 2017|REPUTATION & RATINGS


Uber Lets Drivers Tell You Why You Deserve A 1 Star Ranking


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If you are a jerk to your Uber driver, you're probably a jerk. For some time the ride sharing platform has allowed drivers to rank you, but this week they announced that you will now be able to see that feedback from drivers if you get the same feedback twice in a month. This is part of a host of new announcements the reeling ride-sharing app made this week to improve its relationship with drivers - including increasing what drivers make from UberPool rides and making it easier to get tips. Time will tell if this works either to improve the app's reputation or to improve the behavior of riders. Read the full story on The Verge > Love non-obvious stories? Get my weekly newsletter with stories like this one along with a short but useful analysis of why it matters ... all delivered directly to your inbox every Thursday morning!

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This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.

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