SEPTEMBER 28, 2022|ENTERTAINMENT & HOLLYWOOD
How a Documentary About Human Hate Features the Perfect Target: Barney the Dinosaur
What did Barney ever do to you? Aside from singing his annoying songs (by the way, which children's character doesn't do this?) - in retrospect, Barney hardly deserved all the hate we piled upon him. A new documentary explores the disturbingly common human capacity to hate deeply, and how Barney might be the perfect spokesperson for how to hate just a little less. After all, if we can learn to tolerate Barney ... anything is possible.
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How It All Started
A Short Backstory Of This Blog
This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.
