JUNE 28, 2016|EVENTS & EXPERIENCES
Intel Previews The Future Of Fireworks
With a short test video featuring just 100 drones in formation, Intel showed us a new potential future for one of the most famous forms of celebration worldwide.
The idea of using drones for fireworks instead of exploding rockets has lots of immediate appeal beyond the environmental. You could create amazing stories, truly map the display to music and, perhaps most importantly, prolong the show to be much longer without running out of money.
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How It All Started
A Short Backstory Of This Blog
This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.
