JULY 19, 2021|CAREER ADVICE
Is Everybody About To Quit Their Day Jobs?

Now that is an irresistible headline ... and the answer may actually be yes. According to a new survey from a platform called MarketerHire, “78% of marketers said that marketing is about to see a great resignation, and 48% said that they are personally planning on quitting.” Clearly that's a self-serving conclusion for a hiring platform to promote, but that doesn't make it untrue. A group of Burger King employees recently made international headlines by quitting in protest of inhumane working conditions. Perhaps scared into action, some companies are now offering bonuses and programs to keep workers happy.
In marketing and other white collar roles, the reasons why people may be dreaming of quitting are easy to understand. Some people fell in love with the flexibility of remote work and don't want to give it up. Others took a leap to the freelance world out of necessity and discovered that it's not as risky as they thought. In many cases, all the people who were let go over the past year are either employed elsewhere or getting multiple offers from companies desperate to staff back up again. All of this means that if you do work in marketing, or even if you don't, you may already be thinking of making a change. And if you're hiring, there's clearly some great talent out there, but you had better offer a great experience and package if you want to have a chance of attracting them.
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How It All Started
A Short Backstory Of This Blog
This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.




