OCTOBER 14, 2023|EVENTS & EXPERIENCES
SXSW Sydney and a Sneak Peek at the Non-Obvious Podcast
Next week I'll be back in Australia speaking at the international edition of SXSW in Sydney. In addition to doing a Featured Session, I'll be recording two episodes LIVE from the stage for my upcoming Non-Obvious Show podcast (launching later this year).
Next week I'll be back in Australia speaking at the international edition of SXSW in Sydney. It will be my first visit back in quite some time but I spent 5 years living there in my 20s so it was the ideal chance to do something different and launch a new project from the stage while down under.
In addition to doing a Featured Session, I'll be recording two episodes LIVE from the stage for my upcoming Non-Obvious Show podcast (launching later this year). Every episode invites two guests to debate the "future of" a different fascinating topic and these two episodes will focus on the Future of Exploration (interviewing experts on both space and ocean exploration) and the Future of Boredom (interviewing a comedian and a scientist).
You'll be hearing more about the podcast in the coming months, but for now, if you'll be traveling to Sydney or are based there - let me know so we can connect in person next week!
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How It All Started
A Short Backstory Of This Blog
This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.
