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JULY 13, 2016|EVENTS & EXPERIENCES


The New Ghostbusters Virtual Reality Experience


Imagine you could enter a world where you experienced what it was really like to be a Ghostbuster, and actually feel a ghost move through you.

That's the new experience that the famed “hyper reality” creators of The Void have built for Madame Tussaud's in New York, and it is already selling out.

Though I haven't yet seen it myself, I'm hoping to very soon. If you have a chance, it seems to be the sort of experience that can transform what you believe about the future of entertainment and amaze you with the possibilities.

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This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.

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