NOVEMBER 17, 2020|SOCIAL MEDIA
Twitter Accidentally Admits Its Platform Is A Noise-Filled Hell
Remember that "interruption dad" who was doing a live interview on BBC back in 2017 when his daughter burst into the room? He's back in a cute new ad from Twitter promoting a new feature where you can decide who comments on your posts and who you want to silence. The ad is a surprising admission from Twitter that their platform has become a noise-filled cesspool of the worst human "conversations" imaginable.
So of course, instead of removing the noisemakers, they introduced a new feature to help you cancel the noise for yourself and make sure you only see comments or posts from people who think like you. Who cares if the rest of those idiotic tweets that you'll never see are fueling a black hole of misinformation making the world worse? At least you don't have to read those tweets for yourself.
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How It All Started
A Short Backstory Of This Blog
This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.
