APRIL 25, 2022|LEADERSHIP
Why We Are All Focused On The Wrong World Changing Billionaire
The media went crazy with the news that Elon Musk had purchased Twitter. Here's the best article I read about the potential significance of the sale. Getting far less attention is the (arguably) more important news that Mark Cuban started a pharmacy to cut out greedy middlemen, reduce drug prices for Americans and continue his efforts to make a positive shift in the world.
We need more stories like this of billionaires doing valuable things with their money. For every story we encounter of louder personalities talking about what they are doing, there are understated leaders like MacKenzie Scott or Chuck Feeney who aren't as visible, but are making significant impacts. The world would be better off if we didn't have to spend all week reading about the latest way a billionaire is choosing to indulge his own ego.
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How It All Started
A Short Backstory Of This Blog
This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.
