MARCH 5, 2021|SOCIAL MEDIA
How Clubhouse Might Cure Us All of Our Imposter Syndrome
Clubhouse is a hot mess. Or it's the future of social media. The drop-in audio app is a much needed source of human connection and sometimes a breeding ground for bigotry. How and why did it explode? I wrote a piece on the 7 brilliant marketing moves that may have contributed to its success.
The most interesting thing I've read about the platform, though, is the suggestion that it might also offer an accidental cure for your imposter syndrome. After all, the more time you spend listening to rooms filled with people trying to sound as smart as possible, the more you realize no one is really as smart as their bio makes them seem.
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How It All Started
A Short Backstory Of This Blog
This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.
