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Instagram Introduces New Tools To Fight Suicide


Instagram suicide prevention tool on a phone screen

For all the attention that we give to the downside of social media being a place for narcissism and anonymous hate, this is an important example of the opposite: a social platform trying to use its unique format to offer help in a critical moment when someone may be considering suicide.

More than anything I think this effort is important and deserves recognition. It’s also a great idea.

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A Short Backstory Of This Blog

This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.

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