SEPTEMBER 2, 2016|TRAVEL & TOURISM
Is Instagram The Best New Travel Guide?
When you take a photo from a location and geotag it, you add valuable context to your image. In a well argued piece about how to travel, the author writes about her habit of selecting places or experiences during a trip based on navigating the Instagram photos other people have posted.
The upside is knowing what the food or the experience will be like before you arrive. The downside is that it might also encourage less risk taking, and less discovery on one's own.
The ideal solution, it seems, may be some combination of the two.
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How It All Started
A Short Backstory Of This Blog
This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.
