NOVEMBER 18, 2021|SOCIAL MEDIA
Instagram Wants You To Act Like A Toddler and “Rage Shake” Your Phone
Something go wrong when you're using Instagram? Now you can just “rage shake” your phone really hard and a screen pops up to report the problem. I'm so conflicted about this. On one hand, Instagram training consumers to have toddler-like temper tantrums in order to get service is a terrible precedent.
But on the flip side, there are just so many situations where being able to use a “rage shake” to express frustration would be brilliant. Can't get a waiter's attention? Rage shake. Having trouble figuring out your taxes? Rage shake. Got cut off in traffic? Rage shake.
Now that I think about it, this could be the next billion dollar app idea. I'm literally rage shaking my phone right now that I didn't think of it first.
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How It All Started
A Short Backstory Of This Blog
This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.
