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OCTOBER 7, 2023|ARTIFICIAL INTELLIGENCE


Is AI Creating More Monoculturalism?


monoculturalism 900x600

The opposite of multiculturalism is monoculturalism – a society in which there is only one acceptable religion, mindset or system of behavior. Academic researchers around the world have warned against the dangers of monoculturalism for years, from the “thick” national identity of Bulgarians to political shifts in Malaysia. In the world of agriculture, monoculture (also known as monocropping) has led to disastrous results.

Recently, tech commentator Shelly Palmer shared his own reflections on whether AI has the potential to dramatically accelerate humanity’s shift towards monoculturalism by threatening “the rich tapestry of human expression.” The more decision-making we cede to smart algorithms, the closer to this potential future we might get. Interestingly, it’s an article he first wrote several years ago – but his core argument is certainly worth re-reading today:

“I can imagine a world filled with digital monocultures, isolated from one another by feedback loops … as a few artificial intelligences strive to algorithmically optimize our lives, it will be at the cost of our incredibly bad human decision-making. Which I’m sure we’re going to miss.”

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This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.

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