APRIL 6, 2021|ARTIFICIAL INTELLIGENCE
Two Documentaries To Shift The Way You See The World
I recently watched two powerful documentaries that shifted my perspective. The first, Coded Bias, was one I had been looking forward to seeing for some time. I even devoted an episode of my show to exploring the topic of algorithmic bias, and this film featuring the work and insights of Ghanaian-American computer scientist Joy Buolamwini illuminated an emerging topic that we all need to understand better.
The other film was called Seaspiracy and revealed the surprisingly ignored fact that more than half of ocean plastic isn’t from our plastic bags, bottles and straws, but from plastic commercial fishing nets and other remnants of the multi-billion dollar fishing industry. Its extreme conclusion that there is no such thing as “sustainable seafood” and that humans should eat less seafood has created a full blown controversy.
In the tradition of Supersize Me or An Inconvenient Truth, this is one of those films that will change how you think about the environment and what you put into your body.
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How It All Started
A Short Backstory Of This Blog
This is a blog about non-obvious ideas. Originally launched on the Typepad platform in 2005 as the Influential Marketing blog, the stories at first focused mainly on digital marketing while Rohit worked at Ogilvy Advertising. In 2015 Rohit officially rebranded to the Non-Obvious Insights Blog and published his WSJ bestseller Non-Obvious. For the past twenty one years, this blog has coined new terms, introduced future marketing practices and inspired the next generation of non-obvious thinkers and marketers.




